Rewarding Wolverhampton's Healthy Habits On New Public Health App
Get fit for free!
We are trading points for access to our Wolverhampton Swimming & Fitness Centre through a new fitness-oriented rewards app.
Commissioned by the government, the ‘Better Health: Rewards’ app is being trialled exclusively in Wolverhampton, allowing users to earn points for taking simple actions or achieving healthy goals.
The exciting initiative aims to promote the nation to adopt healthier lifestyles, users can then redeem their earned points against a selection of rewards. As health and wellbeing enablers, we have pledged to offer the reward of fitness with a one-day pass to our Wolverhampton Swimming and Fitness Centre.
Better Health: Rewards was launched in Wolverhampton last Friday (17th February).
The free app generates personalised health and fitness goals for each user including physical activity and nutrition-based goals, in line with the Chief Medical Officer’s Physical Activity Guidelines and the Government’s Eatwell Guide for a healthy balanced diet.
Wolverhampton-based adults aged over 18 can sign up by downloading the Better Health: Rewards app via the App Store, Google Play, or alternatively visit Better Health: Rewards to find out more.
Once a user chooses to spend their points on our one-day pass, they will be sent an email with a single-use code and directions with how to redeem and book gym slots, workout classes, or swim sessions.
Places Leisure’s Health and Wellbeing Manager, Chris Shipway, said: “Getting involved with the incentive to encourage members of our community toward a healthier lifestyle is at the heart of what we do at Places Leisure. Trialling it in Wolverhampton where a third of the population are physically inactive is important. We can’t wait to see how the community reacts to the rewards-based system and look forward to opening our doors to people that are interested in starting or continuing their health journey with us.”
Councillor Ian Brookfield, Leader of the City of Wolverhampton Council said: "We are working hard to improve the overall health of everyone in Wolverhampton by providing innovative solutions which can help our residents get more active.
"We are already making significant progress in tackling physical inactivity, improving infrastructure and making environmental changes to enable people to be more active, and we are delighted to be working with the Department for Health and Social Care and HeadUp on this important pilot programme to see whether offering incentives can help people make positive changes to improve their health and wellbeing."
“This is an incredible opportunity for the people of Wolverhampton, so please sign up today!"
Secretary of State for Health and Social Care Steve Barclay said: “The launch of the new Better Health: Rewards app today in Wolverhampton will help us see how we can empower people to make healthy changes to their lifestyle.
“The pilot is an opportunity to explore how we can further harness technology to support people to improve their physical health, prevent illnesses before they develop, and help to ease pressure on the NHS.
“I would encourage all adults in Wolverhampton to download the app today to improve their wellbeing and start earning exciting rewards.”
Health Minister Neil O’Brien said: “The government is investing £3m to help people in Wolverhampton lead healthier, happier lives. Better Health: Rewards app aims to put people in control of their own health.
“It’s about making it easier for people to eat better and increase physical activity. If you live in Wolverhampton, please don’t hesitate to sign up.”